Bots are nothing more than tools, generated through artificial intelligence, which are able to respond to customers automatically. There are variations that combine real and virtual attendants in order to provide service in a faster and more practical way. This helps to promote customer satisfaction, mainly because of the ease of solving their problems.
The attendant robot, so to speak, can be on websites through chats, WhatsApp or Facebook in the Messenger application. In this way, there is coverage of social networks and also the company's website. In addition to improving service delivery, it is possible to generate various data from your audience to implement other business strategies.
We have selected more information about how these bots or chatbots can change your business, see!
How can this tool change your business?
The use of artificial intelligence allows an understanding of the needs of your customers, based on the way they communicate. The surveys are directly related to what they are looking for, this is obvious, but relating to this service tool, it allows a deep understanding of the needs from this form of communication.
These systems identify everything in real time, such as customer intentions from keywords that direct the most appropriate solution to the type of problem. It works as follows: if the customer needs, for example, to obtain a duplicate of a boleto, keywords such as “second copy”, “boleto” and “collection” will be related to this intention.
This brings benefits to the entrepreneur, who now has standardized and agile service. The contents of each conversation are also stored, in order to maintain the history of information, data and facilitate consultations later. All this results in complete performance reports and analysis of decision-making indicators.
In addition, dialog boxes attract the attention of your visitor, who becomes more interested in the content on your site. The consequence of this is the generation of an increase in the number of leads. An action that seems simple, but that awakens more visitors who turn into potential customers.
Monotonous tasks, such as requesting tickets, new passwords or other common procedures, will be transformed into dialogs. This helps to reduce the flow of calls to real attendants, increasing their productivity. Your customer and your team are happy with that.
It is also worth mentioning the satisfaction surveys, which can be carried out by these same means. They are not boring for the customer and promote the gathering of feedback that your company needs.
See how bots offer your company an advantage? In addition to providing a better service in terms of customer service, you can obtain a series of relevant data. From these interaction results, you can also expand your business expansion strategies. Your company grows and adapts according to the needs of your target audience.
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